Artificial intelligence has officially crossed from buzzword to business imperative. Across the Fortune 1000, AI is reshaping how organizations manage knowledge, drive innovation, and make decisions with speed and confidence. Nowhere is this transformation more evident than in knowledge management (KM), where generative AI is reducing time-to-insight, boosting research reuse, and making strategic content instantly actionable.
Disconnected systems, duplicate research, and fragmented access to insights cost enterprises millions in lost productivity, delayed decisions, and missed opportunities. Traditional knowledge management platforms were built to store information—not to surface strategic insights or drive timely action. In today’s dynamic environment, storing knowledge isn’t...
The pharmaceutical industry faces a paradox: more data and opportunity than ever before, yet more pressure to innovate quickly, reduce costs, and beat the competition. In a heavily regulated, research-intensive environment, innovation is often slowed by inefficiencies, duplicate work, and siloed knowledge. The solution isn’t just more information; it’s...
Northern Light SinglePoint has been honored with the 2020 KMWorld Readers Choice Award for Best Content Management/Services. To recognize valuable products and services in the knowledge management (KM) marketplace, KMWorld magazine created this special contest in which the winners are selected by the users—our readers. In all, there were 14 categories in...
In many organizations, even large global enterprises, the competitive intelligence (CI) function is staffed “lean”; in other words, it’s small. Some Northern Light clients have fewer than a dozen full-time CI professionals supporting thousands of business professionals across an array of functional areas, including strategic planning, sales, marketing,...
Staying on the leading edge of social media marketing in the pharmaceutical industry requires a dedicated, continuous assessment of what’s relevant, what you can bring to the table to address important issues raised in key conversations, and what it is about your brand power that sets you apart from your competition. To do this effectively, you need...
BOSTON, Sept. 29, 2020 -- Northern Light today announced its SinglePoint™ knowledge management platform now contains a search index of reports published by thought leaders from more than 15 preeminent business strategy consulting firms, world renowned "think tanks" and non-governmental research organizations. Northern Light's new Thought Leaders content...
The COVID-19 era has changed much about what we think of as “office” work – most notably where, when and how office workers work. Monday through Friday, urban office towers and suburban office parks are (to be kind) far less populated than they used to be; some are practically ghost towns, their elevators empty, their cafeterias and common areas shuttered....
As a term, “white space” sounds like an empty void, or a space that’s absent of creativity or color, much like the pre- and post-Oz portions of the film, The Wizard of Oz . It’s brave Toto that rips the curtain aside, revealing the man and mechanics behind what appeared to be the Great and Powerful Oz. While the false Oz tells Dorothy and her confidants to...
Northern Light CEO David Seuss was a featured presenter at KM World ’s recent roundtable webinar, “ Harnessing Cognitive Computing and AI ”. Seuss addressed how enterprises can use AI-enabled machine learning to help uncover strategic business insights from diverse content for market research and competitive intelligence-related purposes. Watch the...
Using bread crumbs to mark an obscure trail has a storied history in, well, stories. You’ll recall Hansel and Gretel tried it – to little avail, as it turned out, because birds ate the bread crumbs. (Happily, the brave siblings made it out of the woods safely… but we digress.) In business today, the figurative bread crumbs that researchers, analysts and...
More than half of Americans now regularly get their news from social media according to an October 2019 survey by Pew Research Center. Americans have a growing reliance on social media sites, like Twitter and Facebook, for news and information and enterprise companies are focusing on social media as part of their advertising and marketing strategy. So how...
Northern Light is the Intelligence Engine built for global enterprises—unifying your internal research, licensed content, and real-time market signals in a single AI-powered platform.