The digital transformation of business hinges on many information technology (IT)-enabled workflows. In a recent webinar, IT industry research and advisory firm IDC discussed the role of enterprise intelligence platforms in digital transformation and building intelligent organizations . The webinar presenter, IDC research director Chandana Gopal, noted,...
The digital transformation of business hinges on many information technology (IT)-enabled workflows. In a recent webinar, IT industry research and advisory firm IDC discussed the role of enterprise intelligence platforms in digital transformation and building intelligent organizations . The webinar presenter, IDC research director Chandana Gopal, noted,...
An oft-quoted business aphorism is “What gets measured gets managed.” While generally true, this statement should be interpreted more as a caution than as revealed wisdom. Why? Because, as one writer put it, “ not everything that matters can be measured, and not everything that we can measure matters .” Take decision-making, for example. Decision-making...
An oft-quoted business aphorism is “What gets measured gets managed.” While generally true, this statement should be interpreted more as a caution than as revealed wisdom. Why? Because, as one writer put it, “ not everything that matters can be measured, and not everything that we can measure matters .” Take decision-making, for example. Decision-making...
BOSTON, MA, Oct. 22, 2021 – The market and competitive intelligence (M&CI) function within an enterprise delivers the most value to the business when its professionals possess a combination of consulting, communication, and content curation skills. That was one of the recommendations Forrester Principal Analyst Cinny Little shared with attendees at Northern...
BOSTON, MA, Oct. 22, 2021 – The market and competitive intelligence (M&CI) function within an enterprise delivers the most value to the business when its professionals possess a combination of consulting, communication, and content curation skills. That was one of the recommendations Forrester Principal Analyst Cinny Little shared with attendees at Northern...
A long time ago, in an enterprise far, far away, there was a department called market research . It still exists in some organizations; but in many others “market research” is now called “customer insights”, “consumer insights”, or “market intelligence”. Whatever the label, the primary purpose of the function is largely unchanged: to collect and collate...
A long time ago, in an enterprise far, far away, there was a department called market research . It still exists in some organizations; but in many others “market research” is now called “customer insights”, “consumer insights”, or “market intelligence”. Whatever the label, the primary purpose of the function is largely unchanged: to collect and collate...
To improve the customer experience, McKinsey says industrial OEMs have to do a better job of understanding what customers want and need. C ollecting customer insights in a knowledge management system such as SinglePoint could help. Having an effective customer insights operation is a key to success in any industry. Consultants at McKinsey & Company note...
To improve the customer experience, McKinsey says industrial OEMs have to do a better job of understanding what customers want and need. C ollecting customer insights in a knowledge management system such as SinglePoint could help. Having an effective customer insights operation is a key to success in any industry. Consultants at McKinsey & Company note...
If your company is like most, your younger employees are leaving (or thinking about leaving) in record numbers this year. It’s being called the “ Great Resignation ”. Contributing factors are many and varied, but one cited in a recent Adobe study , reported in TechRepublic , struck a chord with us here at Northern Light: “If [employees] had more time for...
If your company is like most, your younger employees are leaving (or thinking about leaving) in record numbers this year. It’s being called the “ Great Resignation ”. Contributing factors are many and varied, but one cited in a recent Adobe study , reported in TechRepublic , struck a chord with us here at Northern Light: “If [employees] had more time for...
Deloitte says leading organizations explore new platforms that support data ingestion, curation, standardization, and distribution. For unstructured data, this sounds like a knowledge management system such as SinglePoint. In a recent e-book, entitled “ Data as a Strategic Asset *”, the Deloitte AI Institute argues that enterprises must “shift away from...
Deloitte says leading organizations explore new platforms that support data ingestion, curation, standardization, and distribution. For unstructured data, this sounds like a knowledge management system such as SinglePoint. In a recent e-book, entitled “ Data as a Strategic Asset *”, the Deloitte AI Institute argues that enterprises must “shift away from...
As your enterprise turns to more cloud-based and Software-as-a-Service application options, the organization’s cybersecurity defenses and data security measures are evolving. Protecting your organization’s content shouldn’t be a function solely carried out by your IT department; it’s a responsibility that needs to be shared across all departments,...
As your enterprise turns to more cloud-based and Software-as-a-Service application options, the organization’s cybersecurity defenses and data security measures are evolving. Protecting your organization’s content shouldn’t be a function solely carried out by your IT department; it’s a responsibility that needs to be shared across all departments,...
The Bible says “Seek, and ye shall find.” Here’s a contemporary corollary: Search , and you may or may not find what you’re looking for – at least when it comes to mining consumer insights and competitive intelligence within your enterprise – if your company isn’t equipped with a highly optimized knowledge management system. Many companies initially come to...
The Bible says “Seek, and ye shall find.” Here’s a contemporary corollary: Search , and you may or may not find what you’re looking for – at least when it comes to mining consumer insights and competitive intelligence within your enterprise – if your company isn’t equipped with a highly optimized knowledge management system. Many companies initially come to...
Northern Light is the Intelligence Engine built for global enterprises—unifying your internal research, licensed content, and real-time market signals in a single AI-powered platform.
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