Artificial intelligence has officially crossed from buzzword to business imperative. Across the Fortune 1000, AI is reshaping how organizations manage knowledge, drive innovation, and make decisions with speed and confidence. Nowhere is this transformation more evident than in knowledge management (KM), where generative AI is reducing time-to-insight, boosting research reuse, and making strategic content instantly actionable.
Disconnected systems, duplicate research, and fragmented access to insights cost enterprises millions in lost productivity, delayed decisions, and missed opportunities. Traditional knowledge management platforms were built to store information—not to surface strategic insights or drive timely action. In today’s dynamic environment, storing knowledge isn’t...
The pharmaceutical industry faces a paradox: more data and opportunity than ever before, yet more pressure to innovate quickly, reduce costs, and beat the competition. In a heavily regulated, research-intensive environment, innovation is often slowed by inefficiencies, duplicate work, and siloed knowledge. The solution isn’t just more information; it’s...
In every zombie apocalypse movie since The Omega Man invented the genre in 1971, there is a powerful new cure that saves the world in the end from the zombies. This theme continued unbroken in hit movies up until and through the last decade in films like I Am Legend and World War Z . In these movies Charlton Heston, Will Smith, or Brad Pitt as the hero star...
Awareness of subtle ― and often not-so-subtle ― vernacular differences is important when marketing technology on social media. To become part of a popular Twitter conversation, your organization must know exactly what hashtags and keywords are being used to describe a particular topic. Why? Using the wrong term can prove detrimental to your messaging and...
Northern Light's CEO presents virtual conference session about applying AI-enabled enterprise knowledge management systems for competitive intelligence and market research BOSTON , May 13, 2020 -- Northern Light ® ( www.northernlight.com ) CEO C. David Seuss presented a virtual session at The Market Research Event (TMRE) Digital Week on April 30 about how...
Beauty may be only skin deep, but truly understanding the beauty products market is no mere cosmetic exercise. Quite the opposite: business success requires insightful analysis of competitors, products, and consumer attitudes. To that end, mining social media with an assist from AI technology can be invaluable. For example, the clean beauty movement has...
Northern Light Social Analytics helps marketers automatically identify meaningfully connected terms within social media posts to optimize ad spend, target social media posts, and analyze competitors' business strategies BOSTON, April 7, 2020 -- Northern Light® ( www.northernlight.com ) today announced the immediate public availability of a free beta version...
Northern Light applies its unique search and content aggregation capabilities to do its part during the current global pandemic BOSTON , MA, March 27, 2020 -- Northern Light today announced the addition of a COVID-19 research dashboard to Clinician Insights ™, an open and freely accessible website that offers physicians and other healthcare clinicians...
In a famous February 12, 2002, Pentagon news conference , Secretary of Defense Donald Rumsfeld explained in somewhat tortuous language the problems the U.S. faced in its search for weapons of mass destruction in Iraq. “…There are known knowns; there are things we know we know. We also know there are known unknowns; that is to say, we know there are some...
Boston-based developer of machine learning-powered knowledge management platforms launches a new service to help organizations solve their hardest search and content aggregation challenges BOSTON, MA, March 20, 2020 -- Northern Light today announced it is applying its expertise in enterprise search, content aggregation, and machine learning to create custom...
The Coronavirus is the number-one news story in America. To date, the virus, which first appeared in China’s Wuhan province late in 2019, has, of this writing, been confirmed in 90 countries and has killed more than 4,000 worldwide, according to the World Health Organization (WHO). In the United States, more than 900 have been reported in more than 30...
Northern Light is the Intelligence Engine built for global enterprises—unifying your internal research, licensed content, and real-time market signals in a single AI-powered platform.
.png)
