

Wednesday, December 13th, 1:00 p.m. - 2:00 p.m. ET --- The evolving role of conversational AI in market research and competitive intelligence Presented by Northern Light CEO David Seuss In less than a year, "generative AI" has gone from a consumer novelty (ChatGPT) to an embedded capability in enterprise knowledge management applications -- for example, gen...


Wednesday, December 13th, 1:00 p.m. - 2:00 p.m. ET --- The evolving role of conversational AI in market research and competitive intelligence Presented by Northern Light CEO David Seuss In less than a year, "generative AI" has gone from a consumer novelty (ChatGPT) to an embedded capability in enterprise knowledge management applications -- for example, gen...


The 2023 Greenbook Research Industry Trends (GRIT) Business & Innovation Report focuses in part on attitudes about (and adoption of) generative AI among insights professionals. The report, chock full of survey data collected this summer, offers this finding: “More than two-thirds [of insights professionals] are currently using or trying generative AI…...


The 2023 Greenbook Research Industry Trends (GRIT) Business & Innovation Report focuses in part on attitudes about (and adoption of) generative AI among insights professionals. The report, chock full of survey data collected this summer, offers this finding: “More than two-thirds [of insights professionals] are currently using or trying generative AI…...


BOSTON , Nov. 16, 2023 -- Boston -based Northern Light ( www.northernlight.com ), a long-time corporate partner of The Salvation Army Massachusetts Division's holiday distributions, this year is donating more than $10,000 so 350 families in the Cambridge, Mass. area can celebrate the holiday with a delicious meal. Participating families will receive a bag...


BOSTON , Nov. 16, 2023 -- Boston -based Northern Light ( www.northernlight.com ), a long-time corporate partner of The Salvation Army Massachusetts Division's holiday distributions, this year is donating more than $10,000 so 350 families in the Cambridge, Mass. area can celebrate the holiday with a delicious meal. Participating families will receive a bag...


The general hoopla around generative AI is finally supported by serious academic underpinnings. A recent blog post by Wharton professor Ethan Mollick, who was involved in a rigorous study of ChatGPT-4 use at the Boston Consulting Group (BCG), reports “for 18 different tasks selected to be realistic samples of the kinds of work done . . . consultants using...


The general hoopla around generative AI is finally supported by serious academic underpinnings. A recent blog post by Wharton professor Ethan Mollick, who was involved in a rigorous study of ChatGPT-4 use at the Boston Consulting Group (BCG), reports “for 18 different tasks selected to be realistic samples of the kinds of work done . . . consultants using...


Knowledge sharing is a key purpose of an enterprise knowledge management (KM) system. After all, what’s the point of aggregating and indexing valuable content if it can’t easily be shared with others across the organization who may benefit from the information it contains. Advanced functionality to facilitate content sharing is integral to the Northern...


Knowledge sharing is a key purpose of an enterprise knowledge management (KM) system. After all, what’s the point of aggregating and indexing valuable content if it can’t easily be shared with others across the organization who may benefit from the information it contains. Advanced functionality to facilitate content sharing is integral to the Northern...


A leading IT analyst firm recently published a market assessment that predicts generative AI-enabled applications will achieve general market acceptance in less than two years. That’s unusually rapid adoption for an advanced technology that was first offered commercially only a year ago. Generative AI finds a home in enterprise knowledge management...


A leading IT analyst firm recently published a market assessment that predicts generative AI-enabled applications will achieve general market acceptance in less than two years. That’s unusually rapid adoption for an advanced technology that was first offered commercially only a year ago. Generative AI finds a home in enterprise knowledge management...


BOSTON , Oct. 3, 2023 -- Northern Light today announced it is offering clients the option of deploying SinglePoint ™ enterprise market and competitive intelligence research portals in hybrid cloud or public cloud configurations, anywhere in the world. This flexibility is particularly valuable to Northern Light's European and Asia/Pacific clients, as they...


BOSTON , Oct. 3, 2023 -- Northern Light today announced it is offering clients the option of deploying SinglePoint ™ enterprise market and competitive intelligence research portals in hybrid cloud or public cloud configurations, anywhere in the world. This flexibility is particularly valuable to Northern Light's European and Asia/Pacific clients, as they...


Wednesday, October 25: 1:00 p.m. - 2:00 p.m. ET --- How to Safely Use Generative AI for Business Research Presented by Northern Light CEO David Seuss Using generative AI to answer business research questions in an enterprise environment is not the same thing as logging into Chat GPT. The stringent accuracy that market and competitive intelligence research...


Wednesday, October 25: 1:00 p.m. - 2:00 p.m. ET --- How to Safely Use Generative AI for Business Research Presented by Northern Light CEO David Seuss Using generative AI to answer business research questions in an enterprise environment is not the same thing as logging into Chat GPT. The stringent accuracy that market and competitive intelligence research...


Wednesday, September 27: 1:00 p.m. - 2:00 p.m. ET --- How to Safely use Generative AI for Business Research Presented by Northern Light CEO David Seuss Using generative AI to answer business research questions in an enterprise environment is not the same thing as logging into Chat GPT. The stringent accuracy that market and competitive intelligence...


Wednesday, September 27: 1:00 p.m. - 2:00 p.m. ET --- How to Safely use Generative AI for Business Research Presented by Northern Light CEO David Seuss Using generative AI to answer business research questions in an enterprise environment is not the same thing as logging into Chat GPT. The stringent accuracy that market and competitive intelligence...
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