Artificial intelligence has officially crossed from buzzword to business imperative. Across the Fortune 1000, AI is reshaping how organizations manage knowledge, drive innovation, and make decisions with speed and confidence. Nowhere is this transformation more evident than in knowledge management (KM), where generative AI is reducing time-to-insight, boosting research reuse, and making strategic content instantly actionable.
Disconnected systems, duplicate research, and fragmented access to insights cost enterprises millions in lost productivity, delayed decisions, and missed opportunities. Traditional knowledge management platforms were built to store information—not to surface strategic insights or drive timely action. In today’s dynamic environment, storing knowledge isn’t...
The pharmaceutical industry faces a paradox: more data and opportunity than ever before, yet more pressure to innovate quickly, reduce costs, and beat the competition. In a heavily regulated, research-intensive environment, innovation is often slowed by inefficiencies, duplicate work, and siloed knowledge. The solution isn’t just more information; it’s...
For the first time, Northern Light's specialized competitive intelligence and market research content sets are being offered through a commercial cloud services provider BOSTON , Feb. 9, 2021 -- Northern Light ® today announced the immediate availability of many of its specialized competitive intelligence (CI) and market research content collections on the...
Don't have formal competitive intelligence and market research functions? Consider Content Collections. Since Bill Gates first articulated the idea (and phrase) “ content is king ” 25 years ago in a blog post about the then-nascent commercial internet, his statement has been borne out, for better and worse. “Content” is the watchword in business,...
BOSTON, Jan. 27, 2021 -- Northern Light® grew its revenue and sold a record number of new enterprise strategic research portals used for market research, competitive intelligence, and market intelligence during 2020, despite challenging business conditions related to the COVID-19 pandemic. Seventy percent of the new SinglePoint ™ portals Northern Light sold...
How smart is your company’s competitive intelligence? If it’s sitting in a SharePoint site, probably not very. Because truly intelligent competitive intelligence not only contains information about competitors, it mines itself for key insights, and delivers itself to the individuals within your organization who need to know about it. SharePoint sites just...
Market research has been a vital business function for decades, and the ability of business professionals to access and apply it has improved greatly over the years. Recent developments in artificial intelligence and content management now provide business professionals with access to synthesized insights from disparate research materials in real-time. The...
See how AI can help provide the solid analytical support great product marketing decisions are based on. Presented by David Seuss, Northern Light CEO presented at TMRE Digital: Marketing Analytics, Brand Research & the Changing Consumer. Watch Recording
Northern Light CEO C. David Seuss presented a virtual session about how enterprises can use machine learning to find market research insights. Watch Recording
Demos of the features released and in late stage development for the SinglePoint base platform.
Northern Light is the Intelligence Engine built for global enterprises—unifying your internal research, licensed content, and real-time market signals in a single AI-powered platform.
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