

Most companies begin their generative AI (GenAI) journey by dipping a toe in the water. In a recently published report , Boston Consulting Group (BCG) says nearly every organization focuses initially “on quick wins using off-the-shelf GenAI tools to boost productivity and build experience either as one-offs or for a specific, narrow organization-wide use...


Most companies begin their generative AI (GenAI) journey by dipping a toe in the water. In a recently published report , Boston Consulting Group (BCG) says nearly every organization focuses initially “on quick wins using off-the-shelf GenAI tools to boost productivity and build experience either as one-offs or for a specific, narrow organization-wide use...


Northern Light has been talking for over a year about the power of generative AI (GenAI) as a value-added capability for competitive intelligence (CI) research . But don’t just take our word for it; there is academic research to back up our assertion. In an article in Harvard Business Review , the authors – a distinguished professor at Babson College in...


Northern Light has been talking for over a year about the power of generative AI (GenAI) as a value-added capability for competitive intelligence (CI) research . But don’t just take our word for it; there is academic research to back up our assertion. In an article in Harvard Business Review , the authors – a distinguished professor at Babson College in...


Effective content aggregation is the foundation for a business insights platform – critical infrastructure that supports business decision-making -- because it allows businesses to gather, analyze, and act upon vast amounts of information crucial for maintaining a competitive edge. Understanding Content Aggregation Definition and Importance Content...


Effective content aggregation is the foundation for a business insights platform – critical infrastructure that supports business decision-making -- because it allows businesses to gather, analyze, and act upon vast amounts of information crucial for maintaining a competitive edge. Understanding Content Aggregation Definition and Importance Content...


Competitive intelligence (CI) platforms play a vital role in helping businesses achieve a competitive edge by providing insights into market trends, competitor activities, and overall industry dynamics. However, with numerous CI platforms available, selecting the right one for your business can be challenging. This article provides a comprehensive guide to...


Competitive intelligence (CI) platforms play a vital role in helping businesses achieve a competitive edge by providing insights into market trends, competitor activities, and overall industry dynamics. However, with numerous CI platforms available, selecting the right one for your business can be challenging. This article provides a comprehensive guide to...


Thursday, June 20th, 1:00 PM --- How Financial Services Companies Use Generative AI for Competitive Intelligence Research Presented by Northern Light CEO David Seuss Financial services companies are aggressively deploying generative AI to improve productivity in various business functions. One early application is for mining market and competitive...


Thursday, June 20th, 1:00 PM --- How Financial Services Companies Use Generative AI for Competitive Intelligence Research Presented by Northern Light CEO David Seuss Financial services companies are aggressively deploying generative AI to improve productivity in various business functions. One early application is for mining market and competitive...


Tuesday, June 11th, 11:00 AM --- What's Ahead in Search: AI, NLP, Knowledge Graphs, and More Presented by Northern Light CEO David Seuss How's your crystal ball these days? Is it showing predictions for AI technologies, more specifically the capabilities of generative AI? How about Natural Language Processing (NLP) or knowledge graphs? What about how these...


Tuesday, June 11th, 11:00 AM --- What's Ahead in Search: AI, NLP, Knowledge Graphs, and More Presented by Northern Light CEO David Seuss How's your crystal ball these days? Is it showing predictions for AI technologies, more specifically the capabilities of generative AI? How about Natural Language Processing (NLP) or knowledge graphs? What about how these...


New SinglePoint™ option lets organizations house and monitor active primary market research projects within their market research and competitive intelligence knowledge management platform BOSTON, MA , May 22, 2024 – Northern Light ® today announced a new option that makes it easy to track the progress of active primary market research projects and store...


New SinglePoint™ option lets organizations house and monitor active primary market research projects within their market research and competitive intelligence knowledge management platform BOSTON, MA , May 22, 2024 – Northern Light ® today announced a new option that makes it easy to track the progress of active primary market research projects and store...


In the dynamic business landscape of the digital age, competitive intelligence (CI) has become an even more critical asset for organizations aiming to stay ahead. Fortunately, technology has improved our capacity to gather, analyze, and act on intelligence efficiently. Competitive intelligence portals powered by advanced technologies like AI and machine...


In the dynamic business landscape of the digital age, competitive intelligence (CI) has become an even more critical asset for organizations aiming to stay ahead. Fortunately, technology has improved our capacity to gather, analyze, and act on intelligence efficiently. Competitive intelligence portals powered by advanced technologies like AI and machine...


There is growing recognition across the business world that the technique known as “ retrieval augmented generation ” (RAG) is foundational to the effective use of generative AI (GenAI) within enterprise applications. How retrieval augmented generation combats GenAI “hallucination” A paper by the Boston Consulting Group’s BCG Platinion division makes the...


There is growing recognition across the business world that the technique known as “ retrieval augmented generation ” (RAG) is foundational to the effective use of generative AI (GenAI) within enterprise applications. How retrieval augmented generation combats GenAI “hallucination” A paper by the Boston Consulting Group’s BCG Platinion division makes the...
Northern Light is the Intelligence Engine built for global enterprises—unifying your internal research, licensed content, and real-time market signals in a single AI-powered platform.